Madura / Maturing Skin Product

Redefining your skin while maintaining your true self.

Embrace your aging skin when using Madura’s Maturing Skin Product. Madura is crafted from prickly pears, which are known to add brightening and anti-aging qualities to your skin. Similar to how the ripening fruit brings out the bright colors, your skin brightens as you use Madura.
Concept | Art Direction | Packaging | Illustration | Advertising
Insight & Solution: Skincare products succeed in sales, but their voice encourages consumers to hate their own skin. Why should women have to hate their skin in order to treat it well? Madura challenges skincare’s voice as it aims to help women embrace their own skin with natural anti-aging prickly pears.

You may also like

Good Sport
2018
Unifate / Finding Your Spiritual Match
2020
Toni's / Comfort Candy Bits
2020
The Sims Creative Callings / Cannes Young Lions 2023
2023
Wingman / Flying Essentials
2018
Buzzed / A Guide to Brewing and Drinking Mead
2020
Cool Whip / Dairy Free Whipped Cream
2018
Connecting Colture / A Guide to Jewish Traditions
2020
The Rise / A Pro-Bread Environment
2020
Havas Life NY Value Cans Social Campaign
2022